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We have launched new review pages for online casinos a month ago and it improves our ranking dramatically.

However, there are some keywords that we are not ranking for, for me unknown reason.

Please take a look:

http://www.askgamblers.com/casino/co…o-review-r4278

We are ranking fine for:

conan casino – 3rd
conan casino review – 1st
conan casino bonus – 1st
conan casino complaints – 1st

Those are keywords used at the top of the review and google finds those keywords to rank us high.

We are ranked high for many other casinos with these keywords.

The question is, why aren’t we ranked for keywords that are also on the top, such as "Instant play".

If you check "conan casino instant play", we are also first with this, but it’s because "instant play" keyword that is mention on the bottom of the review, and not the top one.

Same problem we have with all other reviews. We put many other useful keywords up, like, download, various software names etc, but Google just skip it every time and look at the bottom of review.

So, there are two sections on the top. One is ranked great, one is always skipped by Google.

I would like if you check the code from the link above and let me know what makes a difference here.

Good ranked keywords are just in <p> tags and skipped keywords are in <div class="linkbar">.

I though that this is not important for Google, but definitely there is something about it.

Does Google looks differently on <p>’s and <div>’s?